5, 4, 3, 2, 1 … That’s All It Takes to Stop Searching

We may earn money or products from the companies mentioned in this post.

If your viewers can’t find you in 5 seconds, you’ve lost them!

 

 When a person visits your website, they are likely looking for something. Maybe they found you in a Google search for a specific keyword, or maybe they heard about your business from a friend, or just maybe, they drove by and saw your marquee and decided to look up your business before making a brick and mortar visit.

Regardless of the reason, if that visitor cannot find what they are looking for, or at least see that what they are looking for is easy to find on your website, they’ll seek information, and services, elsewhere.

At the bare minimum, a website should provide these two things:

  1. A clear description of who and what your business is and does
  2. Easy to follow navigation to find additional information about products or services

If a website visitor cannot say, “Yes, the website meets #1 and #2” you’ve likely lost them as a prospective customer. Why? Time is valuable. Being a business owner, you know that.

Five seconds is really all you have to hook someone into your website. In just five seconds, a visitor will sum up your website and decide if your business is worth their time or not.

Is your website up to the hype?

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Every website could use a boost from time to time, and some need a little more TLC than others. We’re here to put in the time to make sure your target audience finds what they are looking for on your website. Let’s make it so that your visitors don’t feel the need to leave your website after five seconds.

Contact us to get started!

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